Challenge: Delivering a Seamless UX Across Entry-Level and Premium AV Systems

Anthem, a leader in professional-grade audio/video technology, set out to modernize its line of audio/video (AV) receivers by transforming them from traditional pass-through devices into multimedia-enabled systems. They wanted a unified user interface that could flex across hardware, scale with product tiers, and deliver a premium experience, regardless of the model.

Their challenge? Building a single, scalable user interface that would work seamlessly across entry-level and premium models, despite significant differences in hardware resources. Furthermore, the budget model required alignment with a third-party industrial design, adding complexity and coordination challenges to the project.

Ultimately, Anthem needed a solution that would deliver cross-platform reusability, optimized performance across different hardware, and a consistent user experience, while staying within their timeline and budget constraints.


Solution: A Robust UI/UX Framework Built using Crank’s Storyboard UI Development Framework

To overcome these challenges, Anthem partnered with our team of HMI development experts for end-to-end support during the embedded GUI development process.

Drawing upon our deep expertise in real-time embedded systems and graphical optimization across different hardware platforms, we built a modular and resuable UI architecture using Storyboard, our proprietary development platform. Here's how we approached it:

  • Optimized for Constraints:Delivered a fully functional UI for entry-level receivers that operated smoothly within memory and CPU limits.
  • Scalable Architecture:Created a modular design that could easily be scaled and customized by Anthem’s internal team for high-end devices.
  • Accelerated Development:Enabled UI testing and iteration before final hardware was available, reducing development bottlenecks.

    • This architecture decoupled the UI logic from the hardware dependencies, ensuring long-term flexibility across evolving OS versions and display configurations.

    Results: Accelerated Development with Future-Ready Flexibility

    The collaboration delivered a refined UI experience backed by a responsive HMI application that aligned with both technical and business goals. The reusable foundation built by our team experts provided Anthem’s product team the ability (and autonomy) to evolve and adapt their product interface with ease.

    Key Results:

  • Accelerated Time-to-Market:Development of the entry-level streamlined the path for developing and deploying higher-end models.
  • Cross-Platform Portability:Developed UIs could be reused across multiple devices, displays, and OS versions.
  • Cost-Efficient Innovation:Reusable UI components increased development return on investment and supported future development needs.
  • Third-Party Integration:Storyboard’s plugin system allowed for easy multimedia add-ons.
  • Increased Engineering Autonomy:Anthem’s teams gained control over updates without full rebuilds.

    • Services Provided

  • Embedded GUI development for multimedia AV products
  • Scalable UI/UX architecture for multi-tier product lines
  • Optimization for memory- and CPU-constrained hardware
  • Pre-hardware UI simulation and prototyping
  • Training and support for in-house development teams
  • Platform and OS-agnostic UI porting
  • Third-party plugin and multimedia integration

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